FOUNDER & PRESIDENT
Linda Sperling
From developing and implementing global marketing strategies to writing for world-class publications, Linda has spent over 20 years excelling in every facet of communications and marketing management for small companies, large enterprises, and everything in between.
Most recently, she spent over ten years working as the Director of Marketing Communications for the Americas region of the leading global provider of concierge and customer loyalty solutions. In this role she was responsible for all strategic public relations and communications, marketing and social media management in order to increase visibility and drive profit.
Linda has also worked in a marketing or communications function for Network Solutions, UUNET, ASIS International, the American Society of Association Executives and as a marketing and communications consultant. She has extensive public relations experience and has secured media coverage in hundreds of publications over her career—ranging from the Washington Post and New York Times to Good Morning America and the Associated Press.
Linda has extensive writing experience not only as a corporate communicator but also as a freelance journalist. She has written corporate materials including press releases, customer stories, webinar content and website copy, and has been published in media outlets including the Washington Post, Loyalty Management, Customer Relationship Management, Chamber Executive, Homeland Defense Journal, Travelhost and more.
In addition, Linda is a former adjunct professor in the Communications and Public Speaking departments of George Mason University and Northern Virginia Community College. She has also been a guest lecturer at Georgetown University and the University of Maryland. She has an M.A. in Public Communication from American University and a B.A. in Speech Communication from George Mason University.
Education
AMERICAN UNIVERSITY
M.A., Public Communication
GEORGE MASON UNIVERSITY
B.A., Speech Communication
Activities & Affiliations
Candidate, Fairfax County Board of Supervisors (Springfield District)
Commissioner, Fairfax County Transportation Advisory Commission
Communications Co-Chair, 10th Congressional District Democratic Committee
Ambassador, D.C. Diaper Bank
Former Member, Little Rocky Run Board of Trustees